SWAROVSKI BASELWORLD 2013

For the Baselworld 2013 exhibition CORE Design received the assignment to design an entire range of jewelry
busts, acrylic displays and iPad frames to showcase Swarovski's broad selection. The products needed to
take into consideration both Swarovski's style elements as well as the stand designed by Japanese designer
Tokujin Yoshioka. The result is a functional blend of sharp edges and organic feminine shapes.

  

   
The small reclining bust can be deployed both horizontally and vertically  
   
The large jewelry bust displays the product in an optimal manner  
   
The subtly suggested shoulder blades add an elegant nuance to the shape  
   
Details of a facet on the front  
   
The slim faceted bases were designed to match the prism displays  
   
Sharp angles and curved planes flow into each other harmoniously  
   
A standard iPad is inserted into the faceted frames  
   
Multifunctional prism displays and small jewelry busts in vertical positions  
   
The elements designed by CORE Design are in harmony with the surrounding environment  
   
A faceted frame made of solid plexiglass